{"id":58621,"date":"2020-01-16T06:04:29","date_gmt":"2020-01-16T06:04:29","guid":{"rendered":"https:\/\/www.i-believe.org\/?p=58621"},"modified":"2020-01-16T06:04:29","modified_gmt":"2020-01-16T06:04:29","slug":"colgate-comes-up-with-vegan-society-certified-toothpaste-that-comes-in-a-recyclable-tube","status":"publish","type":"post","link":"https:\/\/i-believe.org\/gbrifoundation\/2020\/01\/16\/colgate-comes-up-with-vegan-society-certified-toothpaste-that-comes-in-a-recyclable-tube\/","title":{"rendered":"Colgate comes up with Vegan Society-certified toothpaste that comes in a recyclable tube"},"content":{"rendered":"\n<p>Traditional toothpaste tubes contribute to the mounting problem of plastic waste in a big way as they are hard to recycle. These tubes are created from a mix of plastic and aluminum and it is estimated that almost 20 billion of them are discarded annually. <\/p>\n\n\n\n<p>Now the good news is that Colgate\u2019s new Smile for Good brand, which has also been certified by the Vegan Society, comes in a tube made from high density polyethylene (HDPE) which is the same plastic as milk containers. <\/p>\n\n\n\n<p>Colgate said its engineers had figured out a way to turn the hard plastic, which is widely recyclable, into a \u201ccomfortably squeezable\u201d tube.<\/p>\n\n\n\n<p>The technology will be shared with rivals, Colgate-Palmolive said, as part of its commitment to reduce usage of what is one of the most widely used forms of plastic packaging that cannot be recycled.<\/p>\n\n\n\n<p>Read more here: <a rel=\"noreferrer noopener\" aria-label=\"https:\/\/www.theguardian.com\/environment\/2020\/jan\/14\/colgate-launches-vegan-certified-toothpaste-in-recyclable-tube (opens in a new tab)\" href=\"https:\/\/www.theguardian.com\/environment\/2020\/jan\/14\/colgate-launches-vegan-certified-toothpaste-in-recyclable-tube\" target=\"_blank\">https:\/\/www.theguardian.com\/environment\/2020\/jan\/14\/colgate-launches-vegan-certified-toothpaste-in-recyclable-tube<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Traditional toothpaste tubes contribute to the mounting problem of plastic waste in a big way as they are hard to recycle. These tubes are created from a mix of plastic and aluminum and it is estimated that almost 20 billion of them are discarded annually. Now the good news is that Colgate\u2019s new Smile for [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":58622,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[85],"tags":[],"class_list":["post-58621","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-headlines"],"_links":{"self":[{"href":"https:\/\/i-believe.org\/gbrifoundation\/wp-json\/wp\/v2\/posts\/58621","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/i-believe.org\/gbrifoundation\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/i-believe.org\/gbrifoundation\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/i-believe.org\/gbrifoundation\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/i-believe.org\/gbrifoundation\/wp-json\/wp\/v2\/comments?post=58621"}],"version-history":[{"count":0,"href":"https:\/\/i-believe.org\/gbrifoundation\/wp-json\/wp\/v2\/posts\/58621\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/i-believe.org\/gbrifoundation\/wp-json\/wp\/v2\/media\/58622"}],"wp:attachment":[{"href":"https:\/\/i-believe.org\/gbrifoundation\/wp-json\/wp\/v2\/media?parent=58621"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/i-believe.org\/gbrifoundation\/wp-json\/wp\/v2\/categories?post=58621"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/i-believe.org\/gbrifoundation\/wp-json\/wp\/v2\/tags?post=58621"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}